9 SEO Questions You Are Embarrassed to Ask

There are questions we are sometimes too embarrassed to ask about a subject in fear that if we do ask them, we will be ridiculed. Here we have 9 questions that some of us are just too embarrassed to ask about search engine optimization. 

1. Should my domain have keywords? While this seems like a good idea, the answer is no. Your domain should be easy to remember and true to your business name. Your shoe store, "Joe's Shoes for Less" might have the domain name, "www.joesshoesforless.com" rather than "www.cheapandlightlywornshoes.com". See what I mean?
2. What is the right amount of keywords per page? This is a great one to ask, actually! You don't want to be convicted of keyword stuffing. White hat SEO techniques are what get you ranked and one of those is optimizing your text without over-optimizing it. When you read other posts about this topic, you might find that they giv
   
   e a percentage for keywords to text; overall, use them when you need to and don't over do it. It's like salt, a moderate amount goes a long way. Our marketing specialists will often use one every 100 words or so; so, in a 500 word post, they use five or six keywords. 
3. What about links within text? Only include these when necessary was well. If you are referencing something and there is a link to it, then connect it. Of course, always in moderation. 
4. What is a robots.txt? This is a nifty page that gives search engine crawlers about the pages that a company's site indexes. Simply go to thisisyourdomain.com/robots.txt. 
5. What is the difference between indexed text and crawled text? When you publish content on your site, search engines will crawl the content and if they can, they will index it; think of indexing like filing. The content that is not indexed is not indexed because of prohibitions or it is not optimized. 
6. Why do I need alt text? Alt text allows search engines to know what is in an image. Also, if your image doesn't load, web visitors can read the alt text and know what should be there. A properly optimized site will feature alt text. 
7. How long does SEO take to be effective? This depends on many factors such as the competitiveness of your industry, the keywords you choose, how much you spend on SEO, etc. It often takes a few months for your site to be completely noticed by search engines, then another few months to get rankings, at least ones better than the 100th page of Google. 
8. Inbound links vs internal links? Inbound links are links from other websites pointing back to your own; internal links are links on your site pointing to other pages within your site. 
9. What are meta descriptions? Meta descriptions are the bits of text that appear below your page and link in a search engine results page. It explains what is in the page. 

Feel better now that you know the answers to these questions? I know I sure do! Whew! If you want your site to rank well on Google, then you need to know this information. Contact Integraphix for help with other SEO questions or SEO services. 

10 SEO Statistics that speak to the value of SEO

Affordable Internet Marketing  & Affordable SEO Marketing

These statistics were gathered through a compilation of Search Engine Results Page behavior studies. If you disagree with the figures in this piece, please post your discussion notes!

1. 42 % of all searches click on the top ranked link in Google, Yahoo and Bing. Only 8% of people click on the second link in succession! From here, the click-through-rate continues to drop.

2. When these are artificially switched through SEO, the click-through-rate drops yet again due to compelling copy. This demonstrates the importance of compelling and engaging content.

3. While 42% of users click the top rank, 62% of all users click on a link within the top 10 rankings (better known as the first page). 

4. 23% of searches progress to the second page, though at this point, they'll try another keyword or give up.

Why Content-Driven SEO Is Key To Effective Internet Marketing

Chicago Internet Marketing

Should you own a small business but have zero website presence, or if in case you have a site presence but it is still in the unknown side in the web world, then you definitely are missing out on a huge piece of the market. These days, individuals turn to Google, Yahoo! and Bing to search goods and services which they like or need. If you know you have a top-quality services that what your competition is at this time promoting online, then do the public a favor. Contract SEO services and get on the first page of Google!

SEO or search engine optimization is the native technique your internet site will get rated by search engines. For instance, SEO services Chicago firms make possible for establishments based in Chicago and elsewhere to land the top search results for a range of key words. This is achieved through content-driven SEO.

Significant content is produced for impending online buyers to observe and once they distinguish your web site stands out as the supplier of this applicable content, they will find it thus to their liking to go to see your site, advise their friends about your web site, and finally make an appointment for your service that you're marketing. With more people coming to your site, the search engines will appreciate the traffic and will then designate high page rank to you. In order that every time online consumers search for items which your establishment has for sale, your small business will at all times come up on the first page of results.

The comprehensive complement of SEO services Chicago valued clientele gain from involve content creation, content posting, and link building. With quality articles comes quality links and quality traffic to the website. If you are doing this for the first time, then beginning with, say, 48 keywords, will be adequate to see you jump from rank forgotten to rank known, until your way to the peak.

The beauty of Google SEO is how the results are enduring, and also you spend less and fewer time, effort, and money doing search engine optimization as you modestly keep your top rank. In comparison, PPC or pay per click campaigns will only drive traffic for a site while your dollar lasts. Each click amounts to dollars lost and as soon as the click halts, your ranking moreover drops.

Pick up some great SEO tricks and tips and find out how you can improve your search engine optimization on our website at http://www.integraphix.com/services/chicago_internet_marketing

Search Engine Optimization Tips: Chicago SEO

Chicago SEO

Search engine optimization better known as SEO, online business, promote well known marketing is one of the tools. Link building, link exchange and Google, MSN, Yahoo and the major high ranking in search engine can lead to various other methods. Web page it can easily be in the same way that plan quickly, access read and indexed by search engines. A few easy simple steps online presence and the company’s site, you can gain reputation.

SEO from time to time (and) is very effective. Here are some SEO tips and search engine approved by time and again the trick that you can use:

Title tags The main points for SEO has always been. Your page is what focus search engine are displayed within the title tags of your keywords is to keep. Maintaining the title tag is not guaranteed to be unique, such as the title multiple pages using the tag. Plus-your title tags in your keyword, do not spam. So people will want to click Explore read restrictions below Google i.e. 69 characters aim can read good keep it up.

Description tag fits in the title tag and put your keywords. SEO than this element in your visitors search engines for more. Description tag if you are unable to read and no one will be interested and date at the top of if you don’t click. Like the title tag and Google’s restrictions i.e. 156 characters for my page must be unique.

H1 tags the primary header tags and title tags, but do not exactly match what you need to fit the same keyword. Just for the SEO of your pages ch-H1 tags instead of the page to fit your design, make sure not to. So it’s not a big text, and CSS files in the size of the H1 tag, you can always change.

Anchor text on your page, also known as the “link text” your page, click the link. Any keyword anchor text posted on the page for your rankings earn about careful observation date. Certain more links with anchor text into a Web page that will be high points raised in it date.

Your page link is what helped improve search engine results page is your place. Always have pointed out in the confirmation page, the link is not broken links and they are not the source of the virus or malicious code, point to the page.

Search Engine Optimization
SEO
Website Optimization Chicago
Chicago SEO

SEO Firm: Don't Ask Sites for Links!

Chicago SEO Firm

SEO Company in Chicago

Yep. That's what I said. Don't ask websites for links! It's bad PR. What you need to do is find people and connect. Network! Since many SEOs are trained in the traditional practice of link building, we typically go through a process somewhat like this.

1. Find a relevant website.

2. Search for contact information.

3. Get in touch and make a trade.

If you've done this before...you know this type of Chicago Internet Marketing sucks. Conversion rates are typically very low, and the Return on your Investment is there, but it is a painfully long road to travel. But there is a much better way.

Find human beings! 

What a concept! They can be bloggers, journalists, forum participants, social networkers, people in the media, or perhaps you're simply well connected already! (Lucky you!)

Follow them

No not like a stalker. Follow their internet contributions: Twitter, Facebook, their blog, Forum conversations, emails, etc. Don't ask for anything.

Make yourself useful to them

Offer them great content, give them a referral, build trust.

Make them aware of this 'thing' you have for them

Talk about it on Twitter, Facebook, LinkedIn, email, blog comments, or whatever way you wish to contact them.

There are huge advantages to building connections and links this way because it's coming from a trusted source and not from random email spam. People also like people. People who interact with them specifically. Getting an email from info@somerandomsite.com isn't likely to reap any rewards.

Credibility is huge here. Not only are you building credibility for yourself, but you're doing it for your clients as well. You've got greater brand awareness, attention from influential people, social sharing and more! And the best part? It's future proof. No matter what signals search engines measure, your work will carry value. If Facebook sharing or Tweeting takes over the internet, it won't be a problem, because you're already getting your links shared.

Good luck out there! We're rooting for you here at Integraphix. The process can be longer, but it will reduce the painful awkwardness on both sides of the fence. If you've got a comment, (a useful one) let us know by adding your name below!

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Integraphix, a Chicago SEO Firm

Chicago Internet Marketing: Link Building & SEO

Chicago Internet Marketing: Link building strategies aren’t just for SEO. The true purpose of building links is to market your content to your target market.

Your website content may revolve around sales, product reviews, articles, blogs or a tutorial with a strong 'call to action, but regardless of the type of content, inbound links are essential to market the content you're pushing. These links, often called backlinks, are the method that you communicate with your audience: it's an open door to view your website or product.

It's much to easy to get caught up in the non-social aspect of web content development, search engine optimization, or Chicago Internet Marketing. We forget the purpose of what we're doing: talking to our target market. 

When we're researching keywords and checking volume vs. profit potential, we forget that behind those Google stats are real people that are searching for things they actually need, typing the same phrases into their favorite SE. Your mom, your brother, someone halfway around the world. They're all people.

Making a connection with that concept will help you frame your content much better, and position your links in the best possible way. What is the best way? Answer your viewer's questions, and offer a solution to what they're searching for the most. It will help them to see what you're truly offering and allow you to communicate with them better as you learn.

Creating content is a business, just the same that SEO is marketing. But we must remember that these are simply tools in the large toolbox that is Internet Marketing. They are the means to your objective: to reach out on a large scale and interact with your target market online.

Meet your marketing where they are: Facebook, Twitter, Forums, Blogs, etc. Engage them by addressing the thoughts and questions they've got, and answer their questions. Become an authority. Even if you make a sale, don't stop communicating and be sure to follow up and address any needs they have after the fact.

Remember this: Your backlinks (inbound links) aren't just for search engines. Search engines are reading your content, but human eyes are being sold by it. Put the social human element back into your Internet Marketing strategy and it will work for both you AND your customers.